A Payment Gateway for International Transaction can Safely Transact with an Online Pharmacy
Almost all
businesses today are developing an online presence because of the way the
market is developing. Growing internet penetration along with smartphone proliferation
has led to fast growth of ecommerce which now covers almost all industries. Online
pharmacy is one such industry that has been growing very fast in today’s ecommerce
market. Globally, the industry has been worth over $75.3 billion in 2017 and
one of the key drivers of such growth is the dietary supplements segment in
this industry. A payment gateway for international transaction plays a critical role in the growth of any
ecommerce business especially online pharmacy.
High risk businesses in ecommerce
It is true
that speed and efficiency of businesses in accessing their markets has
increased manifold in the ecommerce age, but this has not been without the
usual hurdles. A payment gateway for
international transaction does not offer its services to all categories of
businesses especially those that are considered ‘high risk’. Online pharmacy is
a business segment that has been classified as high risk by certain payment
gateways but not all.
Why online pharmacy is considered high risk
As it
happens in all industries, the online pharmacy industry also has some examples
of malpractices by a few unethical businesses. Since the product is directly
connected to the physical health of the user, any ill-effect of the use of such
product can have serious consequences for all stakeholders in the supply chain
including the payment gateway for
international transaction. Holding the entire online pharmacy industry
responsible for the misdeeds of few players is not fair which is appreciated by
some payment gateways.
Online
pharmacy industry is growing very fast
A payment gateway for international transaction just cannot go on ignoring the entire online pharmacy industry
because it is one of the largest and fastest growing industries worldwide. Even
in times of economic depression, the pharmacy industry continues to grow because
people cannot stop taking care of their health. Pharmacy products are all aimed
at improving wellness and providing healthcare to consumers.
Better
selection criteria can work well
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